Strategic GTM Advisory for Growth Company Leaders | Boston
How Growing Companies Actually Scale Without Losing What Makes Them Unique
Research-driven insights on systematic growth, AI adoption, and founder-led strategies. Creator of the AI Sandwich Method and host of FutureCraft podcast studying real operational challenges at $1M-$50M companies.
The Real Problems Behind Scaling: Bottlenecks
Most advice about "scaling your startup" is generic theory from people who've never run day-to-day operations. I study how growth-stage companies actually solve operational bottlenecks while preserving strategic control.
Through doctoral research on AI and organizational change, hundreds of founder interviews on the FutureCraft podcast, and hands-on pattern recognition with $1M-$50M companies, I'm documenting the systematic approaches that actually work—and sharing the frameworks publicly.
Answers to your questions
How do you scale yourself without losing strategic control?
Most founders become bottlenecks because they think delegation means losing quality. Through studying dozens of successful scaling attempts, I've identified how to codify decision-making patterns (not just tasks) so teams operate with founder-level judgment even when you're not in the room.
Why do most AI implementations fail?
Companies rush into AI tools without considering trust and workflow design. The AI Sandwich Method models is based off research that successful adoption requires intentional human layers—context-setting and refinement—around AI amplification. It's not about the technology; it's about the choreography.
How do you shift from reactive firefighting to strategic systems?
My research with executives across customer success, sales ops, and enablement functions reveals a critical pattern: manual processes aren't just inefficient—they prevent strategic thinking. Companies that break through implement structured workflows that surface insights rather than just manage tasks.
Transform Uncertainty Into Clear Strategy and Execution (not just talk)
Reach out for advisory guidance on your toughest growth challenges. I work with startup executives globally, with deep expertise in Boston's innovation ecosystem
Driving Business Forward with Real Talk
Studying Real Business Problems, Not Success Stories
I'm Ken Roden, a Boston-based researcher documenting how companies navigate the messy reality of systematic growth—the stuff that doesn't make it into Harvard Business Review case studies.
What makes this different: Most business advice comes from observers. I work alongside leadership teams to test and refine systematic approaches in real environments, then document what actually works versus what sounds good in theory.
Background: Former operator who's built and scaled B2B companies from startup through exit. I understand the daily operational reality behind the strategic decisions.
